Use a short opening summary
Start with the amount, date, retailer, problem and what outcome you want. The rest of the message should support that summary.
Show you tried the retailer first
Banks often ask what you have already done. Include the complaint date, response deadline and any refusal or ignored follow-up.
Keep attachments labelled
Rename screenshots and documents so they are easy to follow, such as receipt, retailer-refusal, delivery-tracking and photos.
Track the next deadline
Write down when you contacted the bank, who you spoke to, and what they said would happen next.
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